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AD BUILDERS: TO USE OR NOT TO USE

Hey there, Ad Aficionados! ūüé©‚ú® Are you flirting with the idea of using a responsive Ad Builder platform? Sure, they might seem like the easy-breezy way to whip up some…

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TOP 7 AD OPS CHALLENGES

Whoever said that Ad Ops is an easy job (likely an Ad Sales Rep, am I right?), definitely hasn't worked in Ad Ops! First, we must give credit to Ad…

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OVERCOMING AD OPS CHALLENGES

As we've said before -¬†ad¬†operations isn't easy, so to support your¬†ad¬†ops¬†team in¬†overcoming¬†some of the¬†challenges¬†they face today, consider implementing the following strategies: Regular Meetings: Hold regular meetings to discuss progress, address¬†challenges,…

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AD OPERATIONS 101

If you are new to¬†Ad¬†Operations, this one's for you!¬†Ad¬†Ops is not only about setting up and trafficking a digital¬†ad¬†campaign - i.e. "set it and forget it", it takes time and…

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RICH MEDIA: TO USE OR NOT TO USE

If you're reading this, hopefully you know what Rich Media ads are, but if not here's a super quick description - Rich media ads are a type of online advertising…

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MARKETING WITH QR CODES

QR codes are not going away anytime soon! They have become more popular and widely used during the COVID-19 pandemic, offering touchless transactions, such as replacing paper menus with a…

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AI VS HUMANS

While AI has made significant advancements in various fields, there are still several reasons why humans are better suited to design your Creative Advertisements when compared to the numerous AI-powered…

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